Persona Selling That Clicks!
Explore the Click! Colours personas and learn how to adapt your sales strategies to resonate with your customers’ personality types. This hands-on, engaging training will equip you with the skills to build stronger relationships, communicate more effectively, and drive sales success through practical role-playing scenarios.
Taught in English
For in-house or public workshop
Delegate Fee
SGD 250.00 per delegate
(early bird at SGD 180 by 18 June '25)
Half Day Workshop & Venue
2:00 am to 5:00 pm
Holiday Inn Orchard City Centre Singapore
Public Workshop Schedule
18 JUL 2025
(half day face-to-face)
Synopsis
Click! Colours: An Intuitive Self Discovery Tool
This dynamic workshop is tailored to empower sales professionals with the Click! Colours Discovery system, a groundbreaking approach to understanding and utilizing emotional intelligence in sales. Participants will explore the distinct characteristics of the Click! Personas, and learn how to adapt their sales strategies to resonate with their customers of different personality types. This hands-on, engaging training will equip attendees with the skills to build stronger relationships, communicate more effectively, and drive sales success through practical role-playing scenarios.
Learning Objectives
After this workshop, the participant will be able to:
Identify and Understand Click! Colours Profiles: Gain insights into the four Click! Colours personalities and their impact on buying decisions.
Adapt Sales Techniques: Learn how to tailor sales approaches to align with the different emotional needs and decision-making styles of each Click! Colour.
Enhance Communication Skills: Develop strategies to communicate effectively with diverse personalities, enhancing understanding and rapport.
Drive Sales Performance: Implement Click! Colours principles to improve sales engagement, customer satisfaction, and achieve better sales outcomes.
Delivery Methodology
The workshop will be delivered through a blend of instructional methods including:
Interactive Lectures: Brief, engaging presentations to introduce concepts.
Group Discussions: Facilitated conversations to share experiences and perspectives.
Role-playing Exercises: Scenarios to practice and refine EQ strategies in a safe environment.
Reflection Sessions: Opportunities for individual contemplation on personal EQ journeys.
Action Planning: Guided development of personal action plans for applying learnings post-workshop.
Who should attend
This workshop is ideal for sales professional at all levels seeking to enhance their sales engagement and prospecting skills.
SAVE MY SEAT
Workshop Outline:
Total 6 modules (3 learning hours)
Why Personalities Matter (in sales)
Module 1 15 mins to Complete
· The Psychology of Sales
· Your Personality Impacts Your Selling
· Knowing what makes your Customers Tick
· Why use Click! Colours for Sales
Click! Power: Walking in the Colours of Life
Module 2 45mins to Complete
· We have all 4 Personas, but some Shine Brighter than Others
· Identify Your Natural and Comfortable Traits
· Subconscious Habits and Negative Perceptions Noticed by Others
· Your Growth Potential are your Uncomfortable Blind Spots
The Art of Persona Selling (Pre-sales)
Module 3 30 mins to Complete
· How different Click! Personas impact sales interactions
· Spot for Click! Cues and Clues
· Handling concerns & adapting sales approach to different personas
· Role-Play: How to engage different Click! Personas during Prospecting
Click! to Build Customer Relations (Post-sales)
Module 4 30 mins to Complete
· Strategies for quickly establishing rapport with Click! Colour
· Customising Solutions for Diverse Customers
· Case Study: How to Run a Click! Customer Meeting
Click! Application in Sales Team
Module 5 45 mins to Complete
· Harness Click! Diversity in your Sales Team
· Sharing experiences & reflective insights
· Practise Click! Colours in Sales Context
Reflection and Action Planning
Module 6 15 mins to Complete
· Review of Key Learnings
· Personal Development Plans
· Commitment to Application
Refreshment breaks
30 mins
• Afternoon refreshment break for 30 mins
Instructor: Daniel Tan
MBA, CFP®, AEPP®, IBFA, ACLP
Senior Trainer, Managing Director
Click! Colours Singapore
DANIEL TAN is a seasoned entrepreneur with a distinguished track record, including a successful tenure as a MAS-licensed Financial Adviser spanning nearly three decades.
The founder of several ventures, notably the award-winning Let’s Go Tour Singapore Pte Ltd, he's consistently recognized by the Singapore Tourism Board for his contributions. Beyond business, Daniel's charisma shines in the performing arts, where he has acted in a myriad of commercials and MediaCorp productions.
An esteemed corporate trainer, Daniel imparts his expertise on subjects ranging from Sales Management and Customer Service to Personality Profiling and Financial Planning. His insights have been featured in prominent local publications, and he is a sought-after voice on radio, discussing financial matters. Additionally, he has dedicated his expertise to the Institute of Financial Literacy’s MoneySense outreach program.
An ardent believer in continual growth, he boasts an MBA, holds an ACLP accreditation from WSQ Singapore, and is actively pursuing a DBA. With Daniel's vast experience and dynamic presence, any stage he graces is bound to be illuminated.
